If you’re a writer, you’ve probably noticed just how much the digital landscape has shifted. Gone are the days when you needed gatekeepers like publishers or endless ad placements just to earn a living online. If you’ve dreamed of making a living from your words without ads or publishers taking a cut, you’re in the right place. Today, there are creative, sustainable ways to build income that keep you in control, protect your creative freedom, and don’t rely on chasing clicks.
Why Traditional Publishing and Ads Hold Writers Back
Traditional publishing works for some writers, but it comes with plenty of hoops and hurdles. Publishing companies decide who gets through the door, what stories are told, and how long you wait to get paid. Even if you land a book deal, royalties can trickle in slowly. Plus, creative control is usually out of your hands, leaving your ideas at the mercy of someone else’s vision.
An ad-driven income model isn’t much better. Making money from banners and pop-ups depends on pulling in massive traffic. Not only is that tough, but it makes the reading experience less enjoyable and vulnerable to sudden changes every time an algorithm updates or policies shift. Achieving a steady, predictable income is difficult with these methods, especially for writers who value quality and meaningful engagement over quick clicks.
The Power of Owning Your Platform
Building your own digital space, where you connect with readers directly, gives you total freedom to write what you want, try out new ideas, and set your own rules. Platforms like newsletters, personal blogs, or independent communities on places like Substack or Ghost let you keep direct touch with your audience.
When you own your email list or newsletter, you don’t have to stress about losing your audience if a social network changes the rules. That direct link is key for sharing updates, offering extra perks, or simply sending out something you’re especially proud of. Readers truly engaged in your world are the ones most likely to pay for books, courses, or other content you put out there in the future.
3 Sustainable Ways to Make Money Online as a Writer
Monetizing your writing with stability and low stress relies on a mix of great content, genuine connection, and smart digital products. Here are some strategies that work for writers looking to take the solo route.
1. Create Evergreen Content That Solves Problems
Timeless content makes your online presence work for you long after you hit “publish.” I’m talking tutorials, how-to guides, checklists, or honest lessons from your own writer adventure. Whether you’re sharing SEO tips for beginners or breaking down worldbuilding for fiction, content that really helps people is in demand year-round. This type of work gets views, builds trust, and can be updated or bundled into paid products over time.
2. Build an Engaged Community
Algorithms come and go, but a loyal audience sticks around for your unique voice and value. Encouraging connection through comment sections, private forums, or member notes helps boost your visibility and keeps readers coming back. Hosting Q&A sessions, offering feedback on reader work, or sharing behind-the-scenes moments from your writing process makes your online space feel more like a hangout and less like an endless ad space.
3. Offer Products and Services Beyond the Page
Digital products open up new income streams for any writer. Ebooks, minicourses, templates, and resource libraries can all be sold directly to your audience. Offering “microconsulting,” coaching sessions, or even Patreon-style memberships for bonus content is also a solid route. These products don’t need to be fancy or complicated; simple checklists, writing prompts, and read-along guides are often what readers want most, and they’re easy to produce and update as you go.
On top of that, writers who put together workshops or online courses can pull in readers looking for a more personal or interactive experience. You can also host webinars, live feedback sessions, or even collaborative writing projects where participation itself becomes a unique offering. All of these options help you add to your income streams without the chaos of ad revenue or the long waits of traditional publishing.
Tools and Platforms That Work for Writers
Writers now have tons of handy tools to simplify the tech and focus on the creative side. Here are a few worth checking out:
- Substack: Awesome for paid or free newsletters and growing an email list all in one place. Substack has built-in payment tools and commenting features with almost no setup headaches.
- Wealthy Affiliate: Offers blogging tools, community support, and a knowledge base for SEO and monetization tips. It’s an all-in-one solution for writers who want to build a site that earns through affiliates, digital products, or both.
- WordPress: If you want full control and customization, WordPress hands you the keys. Plus, SEO plugins and ecommerce integrations make it simple to monetize your blog as your audience grows.
- Gumroad: This platform is super useful for selling digital downloads, memberships, and even direct subscriptions. No need for a complicated e-commerce setup, just upload your product, set the price, and share with your readers.
Email platforms such as ConvertKit or MailerLite also help you grow and organize your reader base. Blending any of these lets you mix together email, SEO, content, and commerce however best fits your writing goals.
Case Study: Writers Succeeding Without Publishers or Ads
I’ve seen many writers forging their own paths online. One author I follow launched a sci-fi serial straight to email subscribers, skipping over publishers completely. Over time, she built a loyal following and now funds her next stories through reader-supported memberships. Another friend runs a blog focused on writing tools and sells workbooks, templates, and coaching—no advertisers, no outside gatekeepers. In the newsletter space, people like Matt Levine (Money Stuff on Substack) or Elle Griffin (The Elysian) show that you can earn real income directly from readers simply by offering expert insight and sharp commentary.
What all of these writers have in common is an audience-first approach. They offer real value, show up consistently, and smooth the way for supporters to contribute, either by buying a product or joining a community. It’s less about chasing after huge traffic numbers and more about attracting the right readers—the ones who see your work as worth supporting because it fits their needs or interests perfectly.
There are emerging examples in other genres as well. Writers of children’s books, poetry, or even niche hobbies have launched dedicated paid newsletters, sold personalized poetry-by-request, or spun up downloadable workbook series. With creativity and consistency, nearly any writing style can find its own supportive audience—and income flow—online today. It’s about connecting directly and showing up authentically, not relying on ads or waiting for big publisher approval.
These stories prove that you don’t need ads or traditional publishers to thrive — just the right platform and a consistent approach.
The Roadmap: Building Sustainable Income Step by Step
You don’t need to reinvent anything, but it helps to follow a simple process to set up your writer income so it lasts:
- Phase 1 – Foundation: Pick a clear idea or niche you’re passionate about. Set up a simple site or newsletter and start collecting email subscribers. You don’t need a fancy site—just something that gets your work in front of people and lets them sign up for updates.
- Phase 2 – Traffic: Post consistently, focusing on topics your target readers genuinely care about. Target longtail SEO keywords—the kind people Google that aren’t already dominated by huge websites. Use short posts, open-ended questions, and regular notes to keep folks chatting and involved.
- Phase 3 – Monetization: Try small digital products or special offers. This could mean a paid resource guide, exclusive writing challenge, or direct affiliate recommendations. Listen to your readers; they’ll let you know what extras they’re actually interested in buying or supporting.
This cycle is flexible, so switch things up as you get feedback and figure out which parts you enjoy, which ones pay off, and which are worth your time. The main thing is to start simple and keep an eye on what really clicks with your audience.
Frequently Asked Questions
If you’re new to online writing (or just tired of running after ad revenue and book deals), these are some common questions that pop up:
Do I have to write about SEO or blogging to make a living?
Definitely not. Any niche or angle can work as long as you help your readers or entertain them in a way that nobody else does. Fiction, nonfiction, tutorials, and even humor all work if you focus on delivering real value.
How do I know what products or extra content to offer?
Start by listening to your readers. Ask them via newsletters, watch for which posts get replies, and don’t be shy about running quick polls. The ideas that spark genuine excitement are perfect for paid offers down the road.
Is it possible to do this part-time?
Absolutely. Many writers start building on the side before moving to full-time. Being consistent and connecting meaningfully with your audience matters more than the number of hours you put in.
Building Writer Freedom, Starting Now
Writers don’t need anyone’s permission to succeed online these days. You can own your platform, grow a loyal community, and sell your own products or services at your own pace — all without relying on publishers, ad partners, or social media algorithms. Even if you’re starting small, taking that first step—such as sharing a helpful guide or inviting three readers to a private email list—gets the ball rolling.
If you want the tools, training, and community to build this for real, 👉 Wealthy Affiliate is where I started — and it can help you do the same.
🔥 Ready to take control of your writing income? Start your journey with Wealthy Affiliate today →
This is such an empowering piece—you really captured the freedom writers can have when they step away from chasing publishers or ad clicks. I like how you broke it down into practical, sustainable approaches like evergreen content, community-building, and simple digital products. It makes the idea of earning online as a writer feel not only possible, but manageable.
The roadmap was especially helpful—laying it out in clear phases makes the process far less overwhelming. And your examples of writers succeeding in different niches show that this isn’t just theory, it’s happening right now in real ways.
One thing I’m curious about: do you think building a tight-knit small audience (say, 500–1,000 true fans) can be just as powerful—or even more sustainable—than chasing a massive following?
Hi, Jenny. I am going to refer to some advice I got on Substack to answer this. This advice deals with followers on Substack, and I think it will translate well here. The advice was that it is better to have 10, 25, or even 50 true followers who show up regularly than 10,000 who don’t. So yes, if you get 500- 1,000 and they show up regularly and find enough value in your products to purchase them. I believe it would be more valuable. But it doesn’t mean you quit looking for more followers. It means you are looking for the right followers.
Thanks for reading and commenting.
JD
Tks for that – it was an interesting post covering a lot of ground.
Good to see some real world success stories based on the ‘right target audience’ rather then enormous follower base & ads. I also appreciated your stepped guide as a ‘product roadmap’ to get moving on the journey.
Any opinions om the use of AI (like GPT Book) as an authoring tool? Or is it too early to see how these AI support tools will influence real creators?
MarkA
Hi, Mark. You are welcome. I am going this route because I don’t have the money for ads, and I am still trying to build my follower/reader base.
AI can be both beneficial and frustrating. If you check out my “Copycat Chronicles” posts on WA, all written by ChatGPT itself, you will see some of the pitfalls I have faced. I will digress here for just a bit. In my opinion, when OpenAI “Upgraded” ChatGPT 4- 5. They did it to race their competitors. I believe this is one of the main problems with AI today, instead of making a reliable product first. The other is that in the field of AI, we are raising and growing children we don’t fully understand.
All that being said, AI is a great tool. But you have to accept the failings with the benefits. One of the best places where AI-ChatGPT-5 particular, is in story generation. I am not speaking about letting it spin a whole story, but setting parameters, asking a question to get the conversation going, and building the story as collaborative partners. Of course, this will only be the first draft of that story, but you can test out story ideas this way.
JD
I really appreciate how you’ve outlined alternative ways for writers to earn online without relying on traditional publishing routes or advertising. It makes me wonder: how scalable do you think this type of income model really is? For example, could someone realistically transition from side income to full-time earnings, or are there natural limits? Also, I’d be curious to know if you think certain writing niches work better than others for this approach, or if any genre can be successful with the right strategy. Have you noticed any common mistakes new writers make when trying to implement these methods, and how can they avoid those pitfalls?
Thank you for reading and commenting, Stavisa. Like I told the investor above, Scalability might not only depend on how good a writer a person is, but also on how prolific. Can they produce books fast enough to generate the momentum? This might also depend on the chosen Genre. Science Fiction and Fantasy are very competitive genres, for example. So, I think other writing niches might be a better fit for transitioning to a full-time income. But it will also depend on how much work is put into it. My fiction writing is not my only path. I will also be promoting WA side-by-side. So hopefully it will balance out.
JD
Your unique focus on building direct reader relationships through newsletters and paid subscriptions is a solid approach for writers looking to create a stable income. The idea of using digital products like e-books or templates to complement your writing makes a lot of sense for diversifying revenue without relying on traditional publishers.
Writers might not realize how much consistency in publishing, even with a smaller audience, can lead to more sustainable growth over time than chasing viral success.
You mentioned the importance of choosing a niche you’re passionate about. How do you recommend balancing a narrow focus with the need to have a large enough audience to support the business? Is there a way to calculate the overall value of niche? Also, for the paid subscription model, what are some effective ways to provide enough value that readers feel compelled to upgrade from free content?
Hi, Investor. Truthfully, I am building this whole strategy as I go. To balance my narrow niche, I am also going to be promoting WA. I am still trying to figure out how to provide enough value to my readers to get them to upgrade. Thanks for reading and commenting.
JD
This post really struck a chord with me. I’ve been considering writing a book for some time, but one of the biggest things holding me back has been not finding a publisher who believes in my project. After reading your perspective, I can see how creating my own platform and connecting directly with readers could be a more empowering and realistic way forward.
I especially like the idea of building a community around my writing, but it makes me wonder: how do you keep that balance between offering free content to attract readers and reserving enough valuable material for products that generate income? Also, when you’re starting out with little to no audience, what’s the most effective way to build those first few connections without feeling like you’re shouting into the void?
Your roadmap makes this path feel far less intimidating, and I’m beginning to think that maybe I don’t need a publisher’s green light after all. Thanks for showing that there are sustainable options for writers who want to take control of their own work.
You are welcome, Alexa, and thank you for reading and commenting.
To answer your questions. On Substack, I am only providing the first 5 chapters for free. If people want to read more of the stories, then they ned to become a paid Subscriber. Truthfully, I do feel like I am shouting into the void, or on Substack, signing to the cricket serenade. But you just have to keep plugging away at it. But also keep an eye open for strategies you can use to help you along. Consistency is a key thing, like here on WA, the same goes for Substack. Which is a work in progress.
I hope this helps.
JD
What a fantastic and empowering breakdown of how writers today can truly own their creative path without leaning on publishers or chasing ad revenue! I love how you emphasize building evergreen content that actually helps people—tutorials, guides, prompts—and turning those into sustainable income. Your roadmap in phases is so practical, especially for someone like me who wants to start small but build gradually. It’s inspiring to see how owning your platform and growing community can be more meaningful than just following trends. I’m curious—how do you recommend balancing creating evergreen content with staying responsive to current reader interests without stretching yourself too thin?
Truthfully, Hanna, I haven’t gotten there. This is a strategy in the making and being implemented as I go. I am depending on ChatGPT to help me keep things straight. But, also truthfully, I feel stretched thin anyway because of my strategy, current publishing plan, taking care of the home, and my Dad.
But if I am going to have a chance to make something of myself, I have to do this.
Thanks for reading and commenting.
JD
This is exactly what I needed to read today. Your success stories from different niches are encouraging. I’m curious—when you mention listening to your readers to know what products to create, do you have specific methods for gathering that feedback? Surveys, direct emails, or just monitoring which posts get the most engagement?
Note: When I clicked on your site, the following appeared:
Hold up – this site is malicious
jaydeegresham
It might look and feel legitimate, but it s designed to steal your personal details, your money, and even your identity. We really recommend you not to visit this site.
Stay Safe
First, thank you for the heads up on the warning. I will look into it, Linda.
I am glad you liked it. The truth is, I am working on all of this. I have four stories going on Substack, and I am also trying to be more engaged on that site. I am active on Wealthy Affiliate, which is the balance of my strategy. I know my website is bare, but I will be fleshing it out, turning it into my central author’s hub.
As far as getting feedback, I haven’t gotten any except here on this article. Most people on Substack just view and maybe like the chapters I publish.
I appreciate your reading and commenting. I hope to see you here again.
JD
I couldn’t agree more with your take on traditional publishing and ads. I used to think the only way to “make it” as a writer was to land a book deal, but the examples you shared show how flexible things really are today. I follow a few Substack writers who’ve built entire careers just by showing up consistently, and it inspires me to try the same. Thanks for laying out practical, actionable steps instead of just theory—it makes the idea of creative independence feel achievable.
You are welcome, Jannette. It feels so good to get this validation from you and others who have commented. I am trying to be consistent on Substack, but life gets in the way at times.
I believe it was in a movie, and probably in writing somewhere, but this phrase is good for anyone starting out. “Never Give Up, Never Surrender. We, myself included, have to keep plugging along, and one day we will strike gold. It might only be a small vein, but it will be gold.
Keep up the good work.
JD
As a writer trying to do exactly what you’ve covered here, this was a fantastic read. I’ve recently self-published my first book, and while I don’t expect sales and fame overnight, I’d really like to reach the audience that I know is out there for it. I’ve already got a blog going, and I’m doing my best with my knowledge of SEO, but your other suggestions here have got me thinking.
I might look at Substack next. I write primarily fiction, and I know it’ll take time, but I really want this to ultimately be my full-time job. Do you have any suggestions for additional content that an author of fiction could offer an audience that they might pay for, or subscribe to?
Hi, Steph. Congratulations on self-publishing your first book. To be honest, Substack is kind of confusing to me. But I can see the potential if I can truly get my foot in the door. Are you on https://www.wealthyaffiliate.c…If not, there is my affiliate link. That is the other side of my strategy. I am working on my Author’s Website through WA. Once I have it running well, I might promote WA on it for a while, or I might start another site to promote it. I am not sure. If you do look into Substack, stop by and say Hi. https://jaydeegresham.substack…Keep up the good work. You stories should be read.
JD
Jay,
This article is super inspiring—thanks for showing there are sustainable paths for writers outside the gatekeeper‑routes. I love how you lay out a roadmap with phases: foundation → traffic → monetization. It makes the journey feel attainable, even when you’re just starting.
A couple of questions that came up for me: How do you balance producing evergreen content (which takes time) with staying responsive to what readers want right now? Also, have you found certain writing niches (fiction, nonfiction, essays, etc.) tend to convert better with these strategies, or is it more about consistency and connection than the genre itself?
Thierry
Thanks for reading and commenting, Thierry. Even though this article makes it sound like I am a pro. The truth is, I am just starting out myself. So, I will have to get back to you on both of those questions. Right now, I am keeping my eyes and ears open, and if someone asks for something specific or suggests a direction, I will look into it. Although, and please forgive me for this shameless plug, for evergreen content creation, I am part of
https://www.wealthyaffiliate.com?a_aid=f3531e34 , which is hosting this website. I am also posting my stories on https://jaydeegresham.substack… Both of these are planned to generate evergreen income.
I hope this helps.
JD
This was a really insightful read. I like how you outlined practical ways for writers to build income without relying on ads or publishers. The examples of newsletters, digital products, and community support really show what’s possible. One question—when starting a blog or newsletter, how soon would you suggest introducing a paid offer, especially if the audience is still small?
Hi, Mohamed. Thanks for reading and commenting.
To answer your question, I am relatively new to blogging and am mainly working on writing my stories. I am publishing them on https://jaydeegresham.substack…, and for them, I set the paywall after the 5th chapter. But, this is not my only direction to look for income. That direction is https://www.wealthyaffiliate.c, which is hosting my website. Back to your question, my audience is still small, and it feels like I am singing the cricket serenade. But we have to keep going like that old nursery story you might have heard of, “The Little Train That Could.” He kept telling himself, “I think I can, I think I can,” and eventually his mantra became “I knew I could, I knew I could.” Well, if you keep going, you might look back one day and say “WOW! I Did It!”
JD
This breakdown makes a lot of sense, especially the part about owning your platform and building direct connections with readers. I’ve been curious though, when starting out, is it smarter to focus first on building a consistent newsletter audience, or jump straight into creating digital products like eBooks or templates?
Hi, Jason. Honestly, I don’t know what the smart way is. I am just doing me. I have been working on my stories for a long time now. I thought Amazon Kindle Vella was the way to go, but it did not perform as well as Amazon had hoped, so they cancelled it. Then I heard about Substack. I am publishing my stories there as I build the overall strategy of how to publish beyond Substack. Because Fiction is a tough Genre to break into, I am balancing it with Affiliate Marketing through https://www.wealthyaffiliate.c… Through which I will be promoting Wealthy Affiliate. But also setting up more tips for writers.
Thanks for reading and commenting.
I hope my response helps.
JD.
There is a whole new world out there for aspiring writers and you have provided some wonderful ideas to get started. I guess the most difficult thing would be to build up your reader base at first, but if you stay consistent and you are a good writer this will happen eventually.
What exactly does substack do for writers and is it an expensive monthly premium to join? What platform would you recommend for a beginner just starting out that would not cost an arm and a leg?
Hi, Michel. Thanks for reading and commenting.
Yes, building the reader base is difficult. I am still working on that. Substack offers a free platform to express yourself however you like. I am sure some things aren’t allowed. But I have not looked yet. It tries to be community-driven, and you will be asked to follow a lot of people. It is up to you if you do or not. I have not seen where you have to pay to upgrade with Substack yet. Most things you have to pay for are a subscription to a membership of a member, their newsletter, or chat, etc. Here is my Substack link https://jaydeegresham.substack… With this, you can check out my Substack and look around. You will probably be prompted to join the community.
I hope this helps.
JD
Hey thank you for this post!
I really like that fact that one can succeed without ads since many rely on ads or affiliate marketing. But connecting with an audience and engaging is the real deal. Like you have mentioned the audience who stick are that matters.
The steps you have mentioned are really useful as I currently am trying to follow the process. Step one is essential to perfect as its the base and then of course the rest follows.
The q and a is awesome as well as helpful!
Thanks again and have a great day!
You are most welcome, Sriya, and thank you for reading and commenting.
Just to be clear, I am using Affiliate Marketing through https://www.wealthyaffiliate.c… But it will be mostly separate from my stories and books.
JD
As a multidimensional creator, I’ve learned that sustainable income doesn’t come from chasing algorithms or waiting for permission—it comes from honoring your voice, building intentional ecosystems, and magnetizing resonance. Platforms like ConvertKit, Substack, and Shopify allow us to share our truth, offer aligned value, and receive abundance without compromising our authenticity. Thank you for illuminating a path that honors both sovereignty and soul
You are most welcome, Kiersti.
Thank you for reading and commenting.
JD
This is such a refreshing take on how writers can build a sustainable income without relying on ads or traditional publishers! I totally agree that owning your audience and creating evergreen content not only gives you freedom but also helps you stay connected with readers in a meaningful way. It’s exciting to see how tools like newsletters and simple digital products can create real value without all the usual noise. I’ve been exploring similar paths myself. What would you say is the best way to balance creating helpful content while also introducing paid products without turning readers away?
Hi, Kavitha. Thanks for reading and commenting. I am sorry for what I consider a non-answer to your question. But my answer is, as organically as possible. Don’t try to rush doing it just to do it. Don’t try to produce a large quantity of items in the hope of selling in high volumes. These don’t work unless you have the money to back them up. So, on. jaydeegresham.substack , I am letting people/members read the first five chapters of each story I am working on for free. The later chapters are behind a pay wall. I am also using Affiliate Marketing through
Wealthy Affiliate. Which is hosting my website. During this beginning phase, I am also collecting strategies and planning just how I can make use of them.
I hope this helps.
I will be posting another related blog very soon.
JD
Wow, I stumbled upon your website while surfing for information on how to earn extra money online. You have provided me with a ton of valuable information.
Thank you for including the tools section in your article, I found this very interesting to research them even further. Can you explain in detail what makes Wealthy Affiliate different than other training platforms that I have tried in the past without success?
I thank you for taking the time to read this
Jeff
Hi, Jeff. Thank Google, for finding my site, and thank you for reading and commenting. I am glad you liked it..
Truthfully, Jeff. I don’t have a lot of experience with other platforms. I did look into one that sounded “Real Good”, but they wanted money I didn’t have, really. I could have done it by going into debt. I can’t remember the name of it. But then I came across a post by J-K West Promoting WA, and the rest is history. But a year or so later, someone on WA did a reveal on a different site/platform, or maybe the one I tried, again, I don’t remember. But I asked them about the one I had tried, and they knew of it. They replied that it was not a scam, but they wanted too much money up front, and from my experience, they used Scammy-style tactics to get you to join.
Basically, I think if it sounds too good to be true or almost so, they want money up front, and they seem to be pushing/rushing you to make a decision, even if the company is legit, it is not right.
I hope this helps.
JD
Thank you for a very interesting article about publishing, JD. Content, such as product reviews, how-to-guides, and tutorials, are examples of effective and quality writing. This is due to the fact that these methods of writing provide a possible solution (or solutions) to a person’s needs. “Problem solving” also creates trust with the reader and even a good relationship. My question is: Are sending questionnaires to obtain feedback an effective method for writing about a particular topic or niche? Thank you again for a very interesting post.
Best wishes,
Kent
You are welcome, Kent, and thank you for reading and commenting.
As to your question. Consider yourself, how do you feel about filling out questionnaires? I don’t really enjoy it myself, even though I might find it interesting. I think a few questions in a blog that relate to it would be more engaging and draw more answers. Especially if the blog material and questions touched the reader.
Now, I think that each blog and set of questions would have to be tailored to any product you are trying to sell.
But if you are only looking for information, then instead of writing a blog, have a conversation with the reader. Give something of yourself, then ask a question that relates. Back and forth. However, instead of just expecting them to answer your questions, phrase it as Something for them to think about, and maybe at the bottom, go ahead and list your questions, but again, don’t expect them to answer. Ask them if they would be willing to share their thoughts.
This is just off the top of my head. I would love to hear how it works if you try it.
JD
What a helpful and inspiring article, JD!
It really opens your eyes to how writers today don’t need to depend on traditional publishers or annoying ads to succeed online.
Instead, by focusing on creating helpful evergreen content, building a real community, and offering simple digital products or services, writers can directly connect with readers and build a steady, sustainable income.
I especially liked the idea of owning your platform, like a newsletter or blog, so you’re not at the mercy of changing algorithms or publishers’ rules.
This article makes it clear that with consistency, passion, and smart strategies, any writer can create freedom and success online.
Paul.
Thank you, Paul.
I guess I need to look at the time stamp and answer questions in sequence. As I said in your other response. Thank you for the Validation.
JD
This is exactly what I needed to read! I’ve been stuck in that traditional publishing mindset, but your point about owning your platform really opened my eyes. The three-phase approach makes it feel so much more manageable.
Quick question—when you’re just starting out with that email list in Phase 1, what’s been the most effective way to get those first 50-100 subscribers? I always struggle with that initial momentum.
Thanks for the practical roadmap instead of just theory!
Hi, Lesley. Thanks for reading, commenting, and asking your question. Truthfully, I am just starting out, so I am not sure what the best way is. So, I hope you will forgive me, but I went and asked ChatGPT, and here is what it said.
???? Step 1: Start With What You Already Have
Friends, family, colleagues → Ask them directly. Don’t spam, but say you’re launching and would value their support.
Existing readers/followers (Substack, WA, social) → Add a clear subscribe link to everything you post.
???? Step 2: Create a Simple, Clear Signup Funnel
Use your website (or Substack if you’re leaning that way) as your main signup page.
Put the opt-in above the fold (don’t bury it).
Use one strong CTA:
“Join my list and get [specific benefit]”
???? Step 3: Offer a Reason to Join (Lead Magnet Lite)
Early lists move faster if you give something concrete:
A free chapter/sample of your story.
A short guide (like “5 Things I Learned Writing The Hollow”).
Or even exclusive updates readers won’t see elsewhere.
???? Step 4: Leverage Communities
Share your signup link in places you already post:
WA blogs → “Want more? Get it direct here.”
Substack Notes → “Early readers get this in their inbox first.”
Social profiles → Pin the signup link.
???? Step 5: Small Goals → Small Wins
Don’t try to jump to 1,000. Your first goal is 10.
Then 25. Then 50.
Each milestone is easier because momentum + social proof kicks in.
???? Mistakes to Avoid
Don’t buy lists — they’re garbage and kill deliverability.
Don’t scatter focus — pick one main signup hub.
Don’t overthink design — plain + clear beats flashy.
???? For your first 50–100, the formula is basically:
Make a strong signup link.
Offer a small reason to join.
Share it consistently wherever you already are. I hope this helps. JD
This is a really interesting topic! I’ve always been curious how writers can make a living without going through a traditional publisher or plastering their sites with ads. Do you find that building your own platform, like a blog or newsletter, is the best way to start bringing in income? I’d love to know if you recommend using membership sites or platforms like Patreon to build a community of supporters. Also, how long does it typically take before a writer starts seeing a steady income when they go this route? Any tips on balancing the time spent on writing versus marketing yourself would be super helpful too.
Hi, A. Thanks for reading, commenting, and asking your questions. Unfortunately, I am just starting out. This process I am writing about is the one I am starting with. In one of these posts, I suggested 5 ways to build an email list. I believe this would be a good start. I myself am serializing my stories on Substack, trying to build a following there. But even though I am mostly consistent in publishing them and my newsletter, I am not as consistent with my notes, which it seems Substack loves. As my stories get to the end, I intend to publish them on Amazon and/or other platforms. I am also on Wealthy Affiliate (this is an Affiliate link. I may earn a commission if you click on it), which is the Affiliate Marketing platform that is hosting this website. Promoting Wealthy Affiliate through affiliate Marketing is how I hope to earn an income until my stories start paying off.
I hope this helps.
JD
I have been researching about generating income online. And I have always liked to write. There are several questions I have. But the most important is: How much time should I dedicate to this so it works? I have a family to attend and also a full time job. I may have 1 or 2 hours everyday. Would that be enough?
Hi, Abel. Thanks for reading, commenting, and asking our question.
That is a full plate, a bit fuller than my plate, I think. But, to answer your question, 1-2 hours is good. But don’t ever let it interfere with your family or your work. They are your support structure. You will have to find your own rhythm because life has a way of trying to interfere from time to time.
The standard rule that I have seen for a writer is to write three hours a day at the same time every day to get your body and mind used to that schedule. But you said you might have one or two hours, so three hours won’t work. With myself, my inspiration hits at random times; sometimes I can remember/memorize the idea so I can follow up later. Quite often, I just have to climb out of bed and write it down. If you can take a moment to jot down an idea, do it; if not, remember it the best you can. Maybe you can do it on your lunch break.As far as fleshing out an idea, that goes back to the rhythm you and your family have set in place.
As far as making money online, all of my previous statements hold. But, until my stories start bringing in income, I am also an affiliate marketer for Wealthy Affiliate. You can try it for free. You get a free siterubix domain to build your website on, and all of their training is free. But for me, the best part is the community. The owners, Kyle and Carson, have fostered a community that works to help each other out. This has been working for twenty years now.
I hope this helps.
JD
This was such an encouraging read! I’m not looking to write full-time, but the idea of building something part-time that still feels meaningful and sustainable really caught my attention. I like how you broke down the options beyond ads and publishers — things like newsletters, digital products, or even small resources sound doable even for someone with limited hours.
The step-by-step roadmap you shared also makes the whole process feel less overwhelming. I can see how starting simple, then gradually layering in products or community, could work without burning out.
For someone hoping to ease into this part-time, which approach would you recommend starting with — a blog, a newsletter, or maybe creating a small digital product first?
Hi, Sharon. Thank you for reading, commenting, and asking your question.
Just so I can be totally transparent, I am just starting out. But to answer your question. I think a blog should be your first move. That way, you can get used to it, find a schedule that works for you, and possibly grow your audience.
Wealthy Affiliate is an affiliate marketing platform that you can try for free. It is the host for this website and is part of my income strategy. But back to your question. After you have your blog established, you might create or look for one or two digital products to promote. It would be up to you to decide when you would need to launch a newsletter. If I may insert my view, I have seen on Substack I have seen newsletters go in price from $12. US to almost $250. US, I personally feel that a newsletter should be free.
I hope this helps.
JD
What an empowering and refreshing take on the writing life! This guide offers a clear, practical path for writers who want creative freedom and financial sustainability without chasing publishers or relying on ads. The emphasis on building direct relationships with readers feels especially timely in a world of shifting algorithms and content overload. The suggestions around evergreen content, community engagement, and offering digital products are not only doable but genuinely exciting. Who wouldn’t want to turn their writing into workshops, templates, or paid newsletters that truly serve others? How can a new writer balance content creation with audience building early on?
Hello, Marion. Thanks for reading, commenting, and asking your questions.
In answer to your first question, even if you meant it rhetorically. I agree with most of the examples you suggest. The one I have a problem with is a Paid Newsletter. I have determined that my newsletter on Jay’s Substack, Words from the Hollow, will always be free. The reason is that I can reach more people with a free Newsletter than I can with a paid one.
As to your second question. Create a blog, find a place to publish, like Substack, or just write and publish through Amazon or another platform, or even several different platforms. This article series is about owning your content and your base of operations. For me, that is this website, an affiliate marketing website, coming soon, and possibly a third website down the road.
All of these websites will center around my stories, helping other writers achieve their goals from the lessons I learn. And promoting Wealthy Affiliate (this is an affiliate link. If you click on it I may earn a commission), which is hosting this and any future websites for me.
On Substack, you can get your writing seen, especially if you are consistent and learn a “Note” strategy. Notes are one of my struggles on Substack. Wealthy Affiliate is my plan for income until my stories/books take off.
I hope this helps.
JD
Jaydee, I really enjoyed reading this post! I’ve been a writer and blogger for more than a decade, and I can vouch that the three points you shared are absolutely right on point. The part about not trusting search engines really resonated with me. They update so frequently, and every time rankings take a hit it feels like starting over again.
That’s why I agree with you that building an email list is so important. It’s one of the few things we actually own and control. Do you have any good suggestions or strategies for growing an engaged list? I’d love to hear your take on that.
Thanks for sharing such practical advice—it’s motivating to see someone emphasize sustainability in online writing!
Hi, Hari. Thanks for reading, commenting, and asking your question.
To be honest, I’m just starting out myself, so I don’t have all the answers yet. But here’s what I’m trying and what makes sense so far:
Start with who you already reach. Family, friends, and anyone who follows your work — let them know what you’re building and invite them in.
Keep the signup simple. One link, one clear reason to join. Don’t bury it.
Offer a small reason. A sample, a short guide, or even updates they won’t see anywhere else.
Share it consistently. Add the link wherever you’re active. Don’t assume people will go looking for it.
Think in small steps. First 10 subscribers. Then 25. Then 50. It’s less overwhelming and builds momentum.
I’m learning as I go, but from what I can see, the key is making the signup worth it for the reader, not just for the writer.
Hope this helps.
JD
Ce message résonne profondément avec ma démarche en tant que créateur de LANICHEDUCLIP. Le fait de pouvoir bâtir un écosystème autour de ses mots, sans dépendre d’intermédiaires ou de publicités invasives, c’est une vraie révolution. Je crois que chaque mot peut devenir une expérience, une connexion, une source de valeur durable. À ton avis, quelles sont les meilleures stratégies pour monétiser ses écrits tout en gardant une forte identité de marque et une dimension émotionnelle ? Merci pour cette publication qui redonne du pouvoir aux créateurs.
Hi, and thank you for your thoughtful comment.
I agree — being able to build directly around your own words, without middlemen or ads, really is a kind of revolution. It gives writers the chance to connect in a more personal and lasting way.
As for your question: I think it comes down to balance. You want to offer value people can trust (evergreen content, consistent posts), while at the same time weaving in products or services that feel natural to your voice and your readers. Keeping that emotional connection at the center makes the brand stronger, and the income strategies grow out of it instead of replacing it.
I appreciate you sharing your perspective.
JD
Je tenais à vous remercier pour votre publication inspirante sur les nouvelles opportunités offertes aux écrivains dans le paysage numérique. Elle résonne particulièrement avec ma démarche en tant que créateur de LANICHEDUCLIP, une plateforme dédiée à l’expression libre, au bien-être et à la narration immersive.
Ci-joint le commentaire que cette publication m’inspire
Thank you for reading and for your kind words. It means a lot to know the ideas I shared connect with others who value expression and storytelling. My goal is always to encourage writers to see the opportunities available to them in today’s digital world.
JD
Really inspiring read! I love how you explained sustainable income options for writers without needing ads or publishers. The emphasis on owning your platform, building community, and offering simple digital products feels so practical and empowering. It’s encouraging to see real examples of writers thriving by connecting directly with their readers.
Thank you, Lesret, for reading and commenting. it. It is the path I am on and trying to show others what I find that works, and what doesn’t. I really appreciate your validation.
JD
This article does a great job of reframing what it means to earn a living as a writer in today’s digital world it shifts the focus away from gatekeepers and ad-dependence toward control, community, and value-based offerings. The author’s roadmap (foundation → traffic → monetization), combined with concrete ideas like evergreen content, newsletters, and low-barrier digital products, makes this approach feel attainable rather than overly idealistic. It’s especially helpful because it balances creative aspirations with realistic action steps, and acknowledges the slow build as part of the process. How long did it take, in realistic terms, for someone following this model to achieve consistent income (e.g. a side income vs. full-time)?
Hi, AJ. Thanks for reading, commenting, and asking your question.
To be honest, I am just starting out, so I have not got an answer for you.
But this is not my only financial avenue. Not only am I publishing my stories on Substack, and hope to sell the books online through Amazon and other platforms. I am an affiliate marketer through Wealthy Affiliate (if you click this link, I may earn a commission). Through which I will be promoting WA.
My best advice is to diversify your income so that if one goes into a slump or dries up, you’re not broke.
I really appreciate your validation, AJ.
JD
Thanks for writing this! I’ve always dreamed of being a writer, a paid writer at that. It seems too elusive, and the consistency has been a problem for me. I write on my own blog, but it’s usually just too random to be a serious writer. Maybe it’s time to rethink my writing and hone my skills to expand into something more substantial.
It just might be at that, Lisa. Thank you for reading and commenting. There are more in this series to follow. It is that life has gotten in the way.
Consistency is a hard thing to nail down. But it is best to be consistent. I was doing fairly well, being consistent when I published my chapters on Substack, until my Mom got sick and passed away on August 23. Now, I am struggling to get back to that consistency.
All success to you.
JD
This is such a refreshing and empowering perspective for writers! The idea that we don’t have to chase publishers, approvals, or ad revenue to earn a living is liberating. I love how you’ve broken down the process into simple, actionable phases—foundation, traffic, and monetization. It makes the whole journey feel much less overwhelming and more approachable for new writers.
Your emphasis on building genuine community and focusing on evergreen content really resonates. Too often, people think success comes from constant viral hits, but long-term value and meaningful engagement clearly matter more. I also appreciate the practical examples of digital products and services—checklists, prompts, workshops—that show writers don’t need to overcomplicate things to generate income.
This post is a great reminder that consistency and authenticity can create not just income, but freedom and sustainability in a writer’s career.
Thank you, Andrej, for reading and commenting. Your validation is much appreciated, as I am just starting on this path.
JD
Hi Jay,
I read your blog post about how writers can build sustainable online income without relying on publishers or ads. It’s a fantastic piece with valuable insights and strategies for writers forging their own path in the digital space.
Your post highlights the challenges of traditional publishing and ad-driven models, and I especially liked how you stressed the importance of owning your digital space, connecting with readers, and creating timeless, valuable content.
The strategies you shared, like offering digital products, hosting workshops, and using platforms such as Substack and Wealthy Affiliate, are practical for writers at any stage. The real-life examples also illustrate the potential of an audience-first approach and authentic connections.
One question: What advice would you give writers just starting out who may feel overwhelmed by building a platform from scratch? How can they overcome early hurdles and stay motivated?
Overall, this is an informative piece that offers a refreshing perspective on how writers can thrive online. Your insights will inspire many aspiring writers. Keep up the great work!
All the Best,
Eric
Hi, Eric. Thanks for reading, commenting, and asking your question.
To answer your question truthfully, I am just starting out. I am building this from scratch, and I still feel overwhelmed. But I am 61 years old and taking care of my 91-year-old father. We are living on his retirement and SS. So, I have to make this work to be able to take care of him and our home, etc.
I have my slumps where I let myself get distracted at times, but I always come back to this and keep plugging away. But just so you know, this is not my normal. If I weren’t in this situation, which I am happy to be in, I wouldn’t be doing this well.
I hope this helps.
JD
This is such an encouraging and practical guide. clear steps really show that building an independent income is possible, and your positive, no-fluff tone makes it even more inspiring.How can a writer decide which of the three suggested income strategies—evergreen content, building a community, or offering products/services—will fit their own audience and writing style best?
Hi, Vladimir.. Thanks for reading, commenting, and asking your question.
The only answer I have is Try it out and see what fits. For me, as a writer, my stories come first. But I realize that they may not generate money very quickly. So I am using Affiliate Marketing by promoting Wealthy Affiliate, the site that is hosting my website, and which I belong to. And believe it is the best Affiliate Marketing platform there is. In addition, these posts are part of my evergreen content, as are my books when they are published. Through these posts, I am trying to build community through consistency and trust. Also, my books are in the products and services category. So, I am trying to tie it all together.
I hope this helps.
JD
Jay Dee, I really appreciate how you broke this down. It’s empowering to see writers shift from chasing clicks or waiting on publishers to building their own spaces and communities. Your reminder that owning the platform means owning the freedom is spot on. Truly inspiring for anyone ready to take control of their writing journey!
Thank you, Jeeda, for reading, commenting, and validating my path.
I took a glance at your website just a moment ago. I have it bookmarked and will check it out better in a little while.
JD
This is an incredibly motivating and practical roadmap for any writer feeling trapped by the traditional publishing and ad-based models. The emphasis on owning your platform and building a direct relationship with readers is the golden key that so many miss.
Your case studies really drive home the point that success isn’t about a viral hit, but about consistent value and community.
My question for you and other writers here is:
For those of us in narrower, less “commercial” niches (like literary fiction or specific poetry forms), what are the most effective types of “low-friction” digital products you’ve seen or tried that an audience would be willing to pay for from the start?
I’m thinking beyond the typical eBook—perhaps a curated workshop, a feedback session, or a unique template? I’d love to hear what has worked for others.
Regards
Oren
Hi Oren, thanks for the sharp comment and question. You’re right — literary fiction and poetry don’t always line up with “commercial” niches, and that makes the balance harder.
I don’t have all the answers yet. I’m still testing and figuring it out. But here are a few low-friction ideas I’m considering:
Curated bundles or chapbooks — short themed collections that don’t take years to finish.
Reader involvement — polls, early drafts, bonus notes. Things that make readers feel part of the process.
Small workshops or circles — not full-blown courses, just focused sessions with interaction.
Keepsake printables — simple designs that carry the words into a tangible form.
I haven’t rolled these out myself yet, but they’re what I’m looking at as I build fiction and community side by side. You nailed it with “low-friction” — it’s about connection first, not chasing a big product too early.
I also touched on some of this in my first MMO post: ???? Build Sustainable Online Income As a Writer — No Publishers, No Ads
—JD
Hello Jay!
I really appreciated this article—thank you for offering such a hopeful and realistic roadmap! As someone who loves writing but doesn’t want to rely on ads or publishers, your suggestions opened up ideas I hadn’t considered before.
I especially liked the emphasis on selling information products, memberships, and offering services directly. It feels more authentic and less brittle compared to always chasing ad revenue. Also, the way you stress consistency and community-building struck a chord—those feel like things I can actually work on from home.
A couple of questions came up for me:
1. For someone just getting started, what kind of info product do you think is easiest to launch? Something small or very niche?
2.How do you balance promoting your work (so people see what you offer) without feeling like you’re always “selling”?
Thanks again for sharing such encouragement and for making the path seem not just possible, but enjoyable.
Angela M 🙂
Hi Angela,
Thanks for the encouragement — it means a lot. You’re asking two of the toughest questions right up front.
For info products, I’d say: start small. A checklist, a short guide, a resource that solves one clear problem. Don’t overcomplicate it. Big, polished courses can come later, but something small and useful gets you moving now.
On promotion — I try not to think of it as “selling.” I just share what I’m working on. If it’s valuable and I believe in it, telling people about it is part of the job. Leading with free value first makes the paid side feel natural, not forced.
I don’t have it all figured out yet. I’m still testing, still listening. My balance right now is simple: create, share, adjust, repeat. It’s not flashy, but it keeps me moving forward without feeling fake.
Glad this connected — that’s fuel to keep going.
I hope this helps.
JD
Creating evergreen content is the best way to grow your presence online through your website and monetize in the long run. However, consistency with creating posts is the biggest challenge. How do you overcome this?
Building an engaged community goes hand in hand with frequent, regular presence online and good email platform. It is also a challenge to sustain their interest and for your audience to come back again and again. What is the best way to do this?
Lastly, products and services offering would make you passive income, but it will take a lot of time and effort. This is the thing that I want to start but I don’t know how. Any suggestions?
Marita
Hi Marita, thanks for your thoughtful comment — you hit the three toughest questions writers face.
1. Consistency with creating posts:
For me, the only way is to set a simple, steady rhythm I can actually keep. Right now, that means daily Substack notes and weekly site posts. Small, repeatable steps are better than heroic bursts that burn out fast.
2. Sustaining community interest:
I’m still figuring this out myself. At this stage, it’s about showing up regularly and learning what keeps readers engaged. I don’t have all the answers yet, but I know presence matters more than perfection.
3. Starting with products/services:
You don’t need a huge course or big launch. My suggestion is to start with something light and low-friction — a short guide, checklist, or template. Test it, see what clicks, and build upward. That way you’re moving without waiting for “someday.”
It’s definitely a long game, but I’d rather grow slow and solid than flame out chasing quick wins. That’s what I’m documenting step by step here.
– JD
There were several ways that you mentioned I could monetize writing, from digital products to memberships. Which of the strategies have you personally found to be the most sustainable for long-term income? I’ve had some success in making money online but nothing consistent which is what I’m going for.
I believe a big thing that I need to learn, that you mentioned here is creating evergreen content. I just need to nail down what the best format is whether that be a blog post, guide, and then also taking that and turning it into a video. Do you find one that’s generated more engagement that others?
Hi JoshsWorld,
You nailed it — consistency is the real challenge.
For me, the most sustainable long-term strategy has been evergreen content tied to an email list. A solid post or guide can keep bringing in readers months later, and when that content points people to email, I’m building something I actually own.
Video’s great too, but honestly, I think it depends on where you’re most comfortable. If you’re a writer, start with posts and guides. If you’re good on camera, lead with video. The key is that it’s evergreen, useful, and always pointing back to your system (site + email).
Also, Michael just put up a smart post on handling WA membership dues with PayPal savings that might interest you: PayPal and Membership Dues. Good example of how little systems can take the stress out of the long game.
I’m not all the way there yet either, but that’s the path I’m sticking to: build content that compounds, tie it to an audience I own, and let that foundation carry the rest — products, memberships, even my fiction.
— JD
This was such an inspiring read, Jay Dee! I love how you highlight the power of owning your platform instead of relying on ads or publishers. It definitely feels more sustainable in the long run.
One thing I’m curious about… In your experience, which income stream do you think gives writers the most reliable foundation to start with: building a paid newsletter, launching small digital products, or offering services like coaching/consulting?
Thanks
John
Hey John — thanks for that. I’m still early in this myself, but here’s how I see it:
I think of newsletters in two layers — free and focused. The free one builds trust and connection with a broad audience. It’s about helping people without pressure, just proving you can deliver value.
Then, once you’ve earned that trust, a paid version makes sense — but only if it serves a specific niche or deeper need. Something with structure, guidance, or transformation built in.
That’s where products or premium newsletters come in — not to replace the free one, but to extend it.
For me, it’s not about “monetizing every word.” It’s about letting the audience choose how far they want to go.
— Jay Dee
The information in this post is exactly what I was looking for. I already have a successful affiliate niche business that I operate by word of mouth and business cards. I use the products I promote myself in my industry, so I’m like a walking billboard. Though it is doing well, I know I can take it to the next level with a website so I can reach a bigger audience.
I’ve been hesitant to create a website because I was afraid the process would take too long, both the building of the website and the writing of the content. However my friend told me that those tasks can be done with ease now with the help of artificial intelligence. Your post here has convinced me to just do it, especially with the ways I can further monetize it. Thank You!
Hey Robert — that’s fantastic to hear. You’re already doing one of the hardest parts of affiliate marketing right: living the product. When you can genuinely say, “I use this,” that authenticity is what wins trust — online or off.
Building the website is really the next natural step. It won’t replace what’s already working for you — it’ll multiply it. The good news is you don’t have to tackle the tech or content from scratch anymore. AI tools (and training that shows how to use them correctly) can speed up the process without losing your personal touch.
If you’re curious how to get started without wasting time or money, take a look at Wealthy Affiliate — it’s where I learned to build mine, step by step, with everything under one roof. You can start free and see how the workflow feels before committing.
???? https://www.wealthyaffiliate.com?a_aid=f3531e34&data1=MMO-Comments
You’ve already got the foundation — now it’s just about scaling what you do best.
JD
This is such a motivating and practical read! I love how you focus on building a real, sustainable business as a writer, rather than just chasing viral moments or ad revenue. The idea of connecting directly with an audience and creating value for them is so much more appealing than the traditional publishing grind.
Breaking down the steps into building an email list and creating digital products makes the path feel much more achievable. It’s a great reminder that a writing career can be built on your own terms. Thanks for the inspiring and actionable advice!
Thank you, Cian — I really appreciate that. Many writers end up caught in the noise of trends or platforms that don’t truly serve them, but there’s a better way. Building direct trust with readers and creating work that genuinely helps them leads to something lasting.
The list-and-product approach takes patience, but it’s the kind of progress that compounds over time — independent, sustainable, and reader-driven.
I’m glad this post helped make that path feel achievable. Thanks again for reading and for taking the time to share your thoughts.
Hey Jay Dee,
Love this no-gatekeepers approach; owning the relationship truly beats playing algorithm roulette. The stair-step from free to low-ticket to a flagship offer feels sane and sustainable.
How would you split your first ninety days between finding readers and building the newsletter and initial offer? Which early signals matter most before revenue lands, reply rate, opt-in conversion, or the content-to-subscriber ratio?
Marios
Hi, Marios.Thanks for reading, your comments, and your question.
To be honest, I am just starting out. So, I am finding this out as I go. My main goal right now is to get and stay consistent with my content, on top of finishing out this website and building a second.
If you’re a bit further along than I am, then you might try a 60/40 split. Getting your content/newsletter consistent, building authority and trust, and keeping your own voice sharp and consistent. After all, ten replies that turn into solid conversations/ followers are better than a thousand crickets chirping at you.
Then you can worry about an initial offer.
One thing you might want to consider is keeping your initial newsletter free. This way you have reach-potential, So long as you lead with value content with this one. That content could be linked to a paid newsletter with even more valuable content.
I hope this helps.
JD
This was such a motivating read, Jay Dee! I love how you broke down the writer’s journey into practical steps without relying on publishers or ads. The “own your platform” section really hit home – especially your point about building direct relationships with readers. Out of curiosity, which of the three strategies (evergreen content, building a community, or offering products) do you personally think gives the most stable income over time?
Thanks for reading, commenting, and for your question. To be honest, I am just starting on this road, so I don’t have a definitive answer for you. But I think they all go hand-in-hand.
By creating evergreen content and offering value first, before asking for money, build both your community and your evergreen content. After you gain a small following, you can start asking for money for new content.
But always continue to build evergreen content, and continue offering value first, and you will build a whole ecosystem of growth.
JD
This is such a motivating and practical guide for writers, Jay Dee! I really appreciate how you broke down the process of building sustainable income into clear, actionable phases — it makes the idea of earning independently feel achievable instead of overwhelming. The emphasis on ownership, authentic connection, and creative freedom really stands out.
Your examples of writers thriving without publishers or ads are especially encouraging — they show what’s possible when you focus on consistent value and genuine engagement. I also love that you highlight smaller, loyal audiences as being more impactful than chasing huge traffic numbers.
It’s refreshing to see such a grounded, hopeful perspective for modern writers who want to take control of their work and income. Excellent piece — packed with both inspiration and real strategy!
Thanks so much for that, kjf390 — I’m glad the structure and pacing came through clearly.
My goal was to make the idea of earning as a writer feel practical, not mystical. Building a steady income really does come down to ownership, connection, and showing up consistently — not chasing trends or numbers.
Your takeaway about smaller, loyal audiences is spot on. A focused, genuine reader base will always outlast mass traffic built on noise.
I appreciate you taking the time to read and comment — you captured the intent of the piece perfectly.
JD
Hi, Jay Dee, this piece speaks straight to the soul of every independent writer out there. I’ve walked a similar path; from pitching to publishers who never replied, to finally realizing I could build my own platform and earn directly from my words. Freedom came the day I stopped waiting for “permission” to publish.
Here’s my question though: how can new writers practically balance between creating free content that builds trust and paid content that sustains income? I’ve seen some struggle with where to draw that line: give too much for free, and people stop buying; hold too much back, and the audience doesn’t grow.
Also, do you think affiliate marketing (like through Wealthy Affiliate) counts as a sustainable writing-based income model, or is it more of a side stream that complements the main craft?
This article really drives home what I’ve been saying for years; ownership is the new publishing deal. Looking forward to hearing from you.
John
John, thank you — that really means a lot. I’m still early in my own journey, trying to figure out what works and what doesn’t, so it’s encouraging to hear from someone who’s been down this road. You’re right: freedom really does start the moment we stop waiting for permission.
On the balance between free and paid work, I’m keeping it pretty simple for now. The first five chapters of each of my stories are free to read on Substack — that lets new readers get a real sense of my writing and world-building. From chapter six onward, it shifts to paid for those who want to keep going. It feels like a fair middle ground: enough free content to build trust, but still something to sustain the work.
And yes, I do think affiliate marketing — especially through something like Wealthy Affiliate — can fit alongside writing. For me, it’s another way to share what I’m learning and make a bit of income as I grow. I still see the writing as the main thing, but the affiliate side definitely helps keep the lights on while I build up.
I really appreciate your insight and encouragement. It’s good to know I’m not the only one walking this line.
— Jay Dee Gresham
Hey jay, great information on everything to do with writing and publishing, I want to write a book on my way of with flooring, But have a long way to go, Things like how writers can build a sustainable income without relying on ads or traditional publishers, Thing i need to learn are right here, i really like that your Promoting wealthy affiliate, I’m in the same Boat, i am Involved with WA myself and LOVE it, But i still need more Experience with writing, product reviews, how-to-guides, and tutorials, are examples of effective and quality writing, this is good things to learn, can i have your Link to your site?
Thanks for sharing such a great Article.
MrWillan
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Hey jay, great information on everything to do with writing and publishing, I want to write a book on my way of with flooring, But hhave
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Hey Timothy,
Thanks for taking the time to read and leave a thoughtful comment — I appreciate it. You’re absolutely on the right track with wanting to turn your flooring experience into a book. Real-world trades like yours make for strong, grounded writing once you learn how to shape the lessons and stories behind them.
Wealthy Affiliate is a solid place to start building that foundation — you’ll learn how to create content that teaches, builds trust, and connects with readers. Focus on mastering product reviews, how-to guides, and tutorials; those formats are the best training ground for the kind of writing that builds long-term income.
Keep at it — skill comes faster than you think when you apply what you learn each week.
— JD
I was reviewing some Websites and came across your log. I must say it was extremely timely. I have been daydreaming about converting my Blog site into an eBook. Low and behold, there you were. I haven’t seen much on converting a log Site into an ebook to reach more people and increase traffic to my Blog. Your article has given me confidence that it can be done. I would like to thank you for that.
You are most welcome, Byron.
I would say break your site/ blogs down into sections/topics. That way, you could have multiple e-books. Amazon would give you the furthest reach, which is where I will probably start. But there are other platforms; I just have not looked into them.
JD
This post really nails the importance of community building for writers. I found it refreshing because it moves beyond the usual “grow your audience fast” narrative and instead focuses on creating genuine connections. The section on leveraging tools and platforms to maintain independence while avoiding algorithm bottlenecks stood out most for me. It’s also great to see you’ve found a compatible partner platform in Substack — it’s such a terrific space for writers to build authentic, reader-driven communities.
Thanks for this—your take captures exactly what I hoped readers would take away. “Community” gets thrown around so loosely that it’s easy to forget it’s supposed to mean mutual growth, not just metrics. You picked up on the same balance I wrestled with: using tools for reach without letting algorithms dictate the work. Substack has been a good fit for that reason—it lets writers stay close to their readers while keeping ownership of their voice and pace.
I’m glad that part resonated with you. Out of curiosity, what have you found works best for sustaining those genuine connections over time?
First off, I just want to say I love the rawness of this piece.
The idea that you don’t need a publisher or ad banners to make this work is so freeing.
When do you decide to lean more into paid offerings vs giving free value, without alienating your “free” audience?
How do you strike that balance in your early months?
Thanks again for putting this content our there as it helps people like me who are more drawn to a sustainable driven path
Thanks, Clair — I really appreciate that.
I’m still early in building this system myself, so I’m figuring out that same balance as I go. Right now, I lean hard toward free value first, because it helps me understand who’s actually connecting with the message and what parts of it matter most. That’s the feedback I need before shaping anything paid.
For me, the shift will come naturally once the free work starts showing clear patterns — when readers begin asking for more depth or specific guidance that doesn’t fit inside a short post. That’s the point where a paid version makes sense, because it’s growing out of real demand, not just a plan on paper.
I don’t think of it as drawing a line between “free” and “paid” audiences. It’s one conversation, just at different depths. As long as you stay transparent about your intent and keep delivering real value on both sides, people tend to grow with you instead of feeling left out.
JD
I really enjoyed reading this article — it’s such an empowering reminder that writers can build income and independence without relying on publishers or ads. I love how you broke down the process into clear, achievable phases. It really makes the idea of creative freedom feel within reach.
One question I have is: how can writers balance creating free content to attract readers with offering paid products or memberships, without making their audience feel overwhelmed or “sold to”?
Thanks, Don — I really appreciate that. I’m still in the early stages of putting this whole system together, so your question hits right at the heart of what I’m working through myself.
For me, the balance comes down to intent. The free content has to stand on its own — real value, no bait. That’s what earns trust. Once that trust is there, it’s easier to offer something deeper or more structured without it feeling like a sales pitch.
I’m testing small steps as I go: building the foundation, writing consistently, and figuring out how to connect what’s free and what’s paid without breaking that sense of honesty. It’s a process, but I’d rather move slowly and keep it genuine than push too fast and lose the reader’s respect.
Thanks again for reading and asking a question that actually matters.
— JD
As a website owner, I’ve been looking for doable ways to build out my own brand and I enjoyed how this article challenged how I’ve been thinking about writing online. I’ve spent a lot of time chasing SEO traffic and trying to monetize with ads, but it’s always felt like a treadmill, especially when algorithm updates hit. Your focus on building a platform you own and creating evergreen content that solves real problems made me realize I need to look at this as a sustainable business instead of just a hobby.
The sci-fi example you gave is great as it shows what’s really possible when you stop waiting for permission and start focusing on your readers. I’m currently blogging in the pet niche and experimenting with affiliate products, but I’ve been nervous about offering digital products or reader-supported content. Do you think a small, engaged list is enough to start experimenting with something like a paid workbook or email mini-course, or is there a number you recommend aiming for first?
Thanks, Marlinda — I really appreciate you taking the time to share that. I’m still in the middle of building this framework out myself, so I completely understand what you mean about the SEO treadmill. That feeling of constantly chasing someone else’s algorithm is exactly what pushed me toward building a platform I own.
About your question — yes, a small list can be enough. What matters most is engagement and trust, not size. If you’ve got even a few readers who genuinely interact, reply, or act on what you share, that’s the perfect group to start testing ideas with.
That’s where I’m at right now — figuring out what fits naturally between free and paid without losing authenticity. My plan is to start with small, useful pieces (like a short guide or workbook), learn from the response, and adjust. You don’t need a magic number; you just need real people who care.
Thanks again for such a thoughtful comment — it’s encouraging to know this message is landing with other creators walking a similar road.
— JD
There is a lot of good content here. I bookmarked the page so I can come back and study it more closely and take notes. It’s great timing that I came across your website because I am a writer who has been trying to expand my reach. I’ve been feeling a little stuck. So thank you for the helpful content. I look forward to taking a closer look and really digging down into how to use the information.
Hi Barbra,
Thank you — I really appreciate that. I’m still in the middle of building everything and figuring things out as I go, so it means a lot to know the content is connecting.
I know that “stuck” place well. I’ve been there, still visit it now and then, and most of what I write here comes straight from working through that myself — one piece at a time.
These posts will keep evolving as I learn more and test things in real time. I want this site to grow right alongside me, not pretend it’s already finished.
I hope what you find here helps you take the next step forward with your own writing, too. Maybe we’ll both come out the other side a little less “stuck.”
— JD
This post is a goldmine for writers seeking independence. Jay Dee lays out a clear, realistic path to earning online without relying on publishers or ads. From building your own platform to creating simple, valuable products, every step is grounded in authenticity and reader connection. It’s not just about income — it’s about freedom.
Ce billet est une vraie mine d’or pour les auteurs en quête d’autonomie. Jay Dee trace une voie claire et réaliste pour gagner sa vie en ligne, sans dépendre des éditeurs ni des publicités. De la création d’une plateforme personnelle à l’offre de produits utiles et accessibles, chaque étape repose sur l’authenticité et le lien avec les lecteurs. Ce n’est pas seulement une question de revenus — c’est une conquête de liberté.
Lanicheduclip
Thank you, Lanicheduclip. That means more than you might realize.
Freedom is exactly what I’ve been working toward — not just financial, but creative and personal freedom. Building this foundation one honest piece at a time has been slow, but it’s the kind of slow that lasts.
Your bilingual response really struck me. You captured the heart of the message beautifully in both languages — authenticity and connection. Merci pour ça.
— JD
This article offers a practical and encouraging roadmap for writers looking to build a sustainable online income without relying on traditional publishers or ads. The emphasis on owning your platform, creating valuable content, and engaging with a loyal community provides a refreshing alternative to the often-stressful world of chasing clicks and algorithms. The inclusion of real-world examples and actionable steps makes this a valuable resource for writers at any stage of their online journey.
Hi Karen,
I really appreciate that. I wanted this piece to be a counterweight to all the noise about quick wins and algorithms. Building a platform you actually own isn’t flashy, but it’s the only approach that lasts — especially for writers who want their work to mean something beyond the next click.
I’m glad the examples and steps hit home. I’ll be expanding this framework soon with deeper dives into platform strategy and reader retention, so stay tuned — there’s much more coming.
Thanks again for taking the time to read and respond. It means a lot when another writer recognizes the long-game approach.
JD
This post really hit home — I’ve been experimenting with ways to make my writing more sustainable without leaning on ads, and you captured the challenges perfectly. I especially appreciate the focus on owning your platform and nurturing genuine reader relationships instead of chasing algorithms. That’s something I’ve been slowly trying to build through my own site and email list, and it’s refreshing to see someone lay out such a clear roadmap.
I’m curious — when you talk about creating “evergreen content,” how do you balance that with staying relevant in a constantly changing digital space? Also, do you think there’s still a place for hybrid approaches (like occasional partnerships or selective affiliate work) without losing the independence that makes this model so appealing?
Ashley,
I’m glad this resonated with you — it sounds like you’re walking the same line a lot of independent writers face right now. The truth is, “evergreen” doesn’t mean static — it means enduringly useful. The key is to build around principles that outlast platforms: reader trust, timeless skills, and a consistent voice. Then you update the surface details as the digital tools shift beneath them.
As for hybrid approaches — absolutely. Partnerships and affiliate work can fit this model, as long as you stay in control of context and tone. If a recommendation grows naturally out of your experience and serves your readers first, it strengthens independence rather than compromises it. The line isn’t between pure independence and monetization — it’s between honest alignment and opportunism.
That’s the balance I try to hold — build for the long run, and stay honest as you evolve.
JD
People more often overlook building their own email list. It provides an extra way to reach out to your readers. Building a community is also another very important point. When you have a group with ideas that align with one another, it helps those ideas grow. The trick here is to listen to what people are saying. It will let you know what exactly they are searching for and what they are starving to learn about.
My question is, do you think finding ways to promote products will improve now that search intent is becoming a thing? Or should we remain focused on the norm and continue creating our content as we are currently doing?
Let me know!
Michael
Hey Michael, always appreciate seeing your name here.
You’re right on the money about lists and communities. That’s the backbone most people skip while chasing traffic. A list is a direct line; you own it. A community is the echo chamber that keeps it alive.
As for search intent, it’s already reshaping the landscape. The algorithms are learning to interpret why someone’s searching, not just what they type. That means relevance will beat volume every time.
So, yes, promotion will evolve with it, but not in the old “blast it everywhere” sense. The winning move now is to make your content answer the intent before you ever mention an offer. Lead with value, connect the dots, then bridge to the product naturally.
Keep creating the way you are, just aim a little sharper. Every post should solve one real problem your readers are already trying to solve. If it does that, the search intent shift becomes your ally, not your obstacle.
Thanks again for the question, you’re always pushing the right conversations forward.
JD
You have presented an optimistic roadmap for writers seeking independence from traditional publishing and ad-based revenue models. Earning revenue via those methods can be very difficult. Online platforms allow writers more control over their income and creative direction.
Building an email list or newsletter gives writers a direct line to readers that can’t be disrupted by algorithm changes.
Do you think that AI and search intent are disruptive to long tail SEO keywords?
Thanks, Les, sharp question. It’s one that’s been coming up more and more lately.
AI and search intent are shaking things, no doubt. But the truth is, long-tail SEO isn’t broken; it’s just being interpreted differently. Search engines are learning what people mean instead of what they type, and that changes how we write for them.
I look at it this way, long-tail’s still alive, it just has to sound human again. When a reader searches “ways to make a steady living writing online,” the machine’s guessing intent: do they want motivation, strategy, or examples? That’s where we earn our edge; we can read that intent better than code ever could.
So yeah, it’s disruptive, but if you’re writing with clarity and purpose, the shift actually works in your favor. The more human your writing, the better AI reads it. Funny how that works out.
JD